Dr. Jackson is the Director of MBA Programs and Senior Lecturer in Marketing in the Graduate School of Management, University of Haifa. He has B.Sc. and Ph.D. degrees in Management Sciences from the University of Manchester / UMIST (UK), and worked in marketing in IBM (UK) and Procter & Gamble (UK). He now teaches in MBA programs at the University of TongJi in Shanghai and is presently working on special projects in marketing for the biggest computer companies in the world.